Vision Sports launched the ATP Smash Tennis Tour for Warner Bros, sponsors of the Europe-wide event. Capitalizing on the ATP event at the London Arena with British No 3 Jamie Delgado, and Warner Bros consumer product characters Tom and Jerry, media coverage achieved including sports, sponsorship and specific tennis media.
"Vision Sports were incredibly efficient in a tight timeframe, quickly getting to grips with the tour and what Warner Bros were hoping to achieve. The coverage reflects this."
Mara Gardner, Vice President EMEA Marketing, Creative Services and Brand Assurance, Warner Bros Consumer Products.
